Last week, Knight Strategic Communications (KSC), a fast-growing communications firm headquartered in Tampa Bay, launched a new website to highlight and announce an expansion of its services and market operations. By collaborating with West Coast consultancy onyxopal, it is now providing valuable business development services along with its established competencies in media relations and brand development. “Today’s communication firms must break out of service and market silos if they are going to help their clients achieve measurable success,” says KSC president Elizabeth Knight. “We are positioned to help clients who are trying to raise capital and find partnerships not only develop their brands and amplify their messages in the media, but also identify potential investors and collaborators throughout the U.S. and pitch them effectively.” To enhance support for KSC’s clients beyond the offerings of traditional public relations firms, its work with onyxopal will expand its services into business development, including partnership and investor sourcing, sales pitching, and more. “Business creation in the U.S. is experiencing a significant surge, largely fueled by the creator economy. This has led to an infusion of more creativity into all commercial elements of these ventures,” says Claire Uhar, founder of LA-based onyxopal. “We are lucky enough to play a small role in connecting these companies to new, unconventional, strategies that differentiate their brand and diversify their revenue.” KSC's announcement comes after recent reports ranked Florida #1 in entrepreneurship in 2023, indicating a rapidly growing market with an influx of startups and growing businesses. Knight noted that these companies can now hire powerhouse communication firms from anywhere in the nation, including Tampa Bay. “Even before COVID and the remote work trend, traditional marketing and PR power hubs in major markets like New York City and San Francisco began to decentralize and spread geographically,” she stated. “Now, companies can find powerhouse communication partners in their backyards. We brought our expertise from New York firms to Tampa, expanded to Los Angeles and can now service clients anywhere.” Knight Strategic Communications (KSC) concludes its team lineup with Mia Kurecki, Account Executive, accompanied by support from regional and national partners to offer extended services in areas such as grassroots marketing and social media. For more information, visit www.knight-sc.com.