Vlasic Pickles Launches Playful Pickleball Collaborations with Sprints and Tervis
Business
SRQ DAILY MONDAY BUSINESS EDITION
MONDAY MAY 13, 2024 |
Pickleball season is here and Vlasic® Pickles, a brand of Conagra Brands, Inc. (NYSE: CAG), is teaming up with Sprints®, the fun-loving performance accessories brand, and Tervis®, the iconic insulated tumbler brand, in a limited-edition collaboration that will make your pickleball game look as good as it tastes. The collection includes a range of pickleball equipment and accessories that will make you the envy of your playing partners. The playful collection is available for purchase now at getsprints.com and tervis.com. The lineup includes Sprints’ new “Sling It” cross body bag, a USAPA certified paddle, hat and visor, court towel and the new Tervis Venture™ Lite Water Bottle. Original designs in the collection feature Vlasic’s “Jovny the Stork” mascot, and the brand’s classic pickle jar. Prices range from $22 to $72. For the second year in a row, Vlasic Pickles is the title sponsor of the Vlasic Classic™, an Association of Pickleball Players (APP) tour event. As part of Vlasic's 2024 title sponsorship, pickleball players had the opportunity to compete in two Vlasic Classic™ tournaments, including the USA Pickleball Golden Ticket event at Sawyer Point in Cincinnati, Ohio from May 7 – 12. To learn more, visit www.vlasic.com and explore the flavors and varieties of Vlasic Pickles.
Pictured: Sprints new Sling It cross body bag and the new Tervis Venture Lite Water Bottle
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